Creating a website

• There are many services available for creating websites, such as Strikingly, Shopify, and SquareSpace.
• Shopify provides customization and add-on features.

Choosing a website template

• The template determines the basic layout of the site.
• Services mentioned above offer free templates as well as premium templates for purchase from them or third-party providers.
• Starting with a free template is also an option, or checking out cheaper Shopify themes on ThemeForest.net.

Photography for websites

Photography is the visual representation that potential customers rely on to evaluate the quality and appeal of what is being offered. Investing in quality photography is important for creating a positive impression and influencing purchasing decisions of potential customers.

Hiring a professional photographer and stylist is recommended for the best results. Photographers may specialize in different genres, so choose one that suits your product or service.

Balancing cost and quality is important when working with a budget for photography. Researching and preparing for the photoshoot yourself can save costs, such as finding a location and props

Creating a clear brief for the photographer, including a shot list, layout, and props, is essential for achieving desired results. Creating a mood board with examples of desired photography styles can help communicate expectations to the photographer.

Start by looking for local photographers through online portfolios or freelance marketplaces such as PeoplePerHour and Upwork. If local options are limited, consider shipping products to a talented photographer in another location.